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Puregene breeds genetically superior hemp varieties developed using advanced, artificial intelligence driven breeding technology and has one of the largest libraries of cannabis genetics in the world.

Puregene is a Swiss company and Switzerland is renowned for its quality and attention to detail. The Swiss philosophy is at the heart of every cross, selection, and experiment it carries out. Moreover, Switzerland has one of the most mature hemp markets in the world.

Puregene combines Swiss quality and cannabis experience with state-of-the-art breeding technologies to develop the best and most novel cannabis genetics in the industry.

Furthermore, Puregene provides a secure development pipeline of high value novel cannabinoids, fully compliant with local as well as international regulations. Our partner Puregene is redefining cannabis cultivation with its state-of-the-art and elite breeding program.

For more information, visit

Felbridge is committed to improving society via the proven medical benefits of cannabis in our everyday lives and we are pleased to partner with the Applied Microbial and Health Biotechnology Institute (AMBHI), based at the Cape Peninsula University of Technology, in fulfilling this goal.

The AMBHI is dedicated to conducting world-class multidisciplinary research focused on solving pertinent health challenges faced by South Africans. Our collaborative efforts with the AMHBI aim to evaluate the protective role of cannabis extracts against oxidative distress which is strongly linked to the initiation and progression of several diseases.

The research strategy proposed will focus on validating the nutraceutical potential of cannabis extracts by screening for various bio-activities and applying the most promising to relevant in vitro and later, in vivo models simulating diseases such as cancer and diabetes. This initiative will make use of cutting edge “omics” research to help study the biological effect and mechanisms of action of cannabis extracts.

Such driven innovation links bench top research to market actors and translates promising research into socio-economic benefits, which can ultimately lead to improved public health outcomes.

For more information on the Applied Microbial and Health Biotechnology Institute at the Cape Peninsula University of Technology, visit